Professor. Dharma Keerthi Sri Ranjan
Department of Mass Media, Sri Palee Campus, University of Colombo, Sri Lanka.
Science of Semiotic Usage in Advertisements and Consumer’s Perception.
The journal of American Science, Marsland Press, Multidisciplinary Academic Journal Publisher, Vol. 6(2), 6-11. - ISSN 1545-1003
Publication year: 2009
DharmaKeerthi Sri Ranjan, G. D. (2010). Science of Semiotic Usage in Advertisements and Consumer’s Perception. The journal of American Science, Marsland Press, Multidisciplinary Academic Journal Publisher, Vol. 6(2), 6-11.