Ms. Thejani Madhuhansi
Department of Marketing, Faculty of Management & Finance
Publications
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Dynamics of travel decision-making between organized packaged tourists and backpackers.
Journal article
International Journal of Applied Sciences in Tourism and Events, 7(2), 182-192.https://doi.org/10.31940/ijaste.v7i2.182-192
Publication year: 2023
Do Consumers Make Decisions Throughout the Repair Process? An exploratory Study on Consumer Repair Decisions.
Conference paper presentations / workshop attended
4th International Conference on Marketing Management (ICMM), Sri Lanka Institute of Marketing.
Publication year: 2023
Virtual Training on Problem Based Learning during COVID-19: The Potential for Successful Training Transfer.
Conference paper presentations / workshop attended
14th Annual International Conference of Education, Research and Innovation.
Publication year: 2021
Impact of Market Orientation and Performance Measurement Orientation on the Performance of Small and Medium Scale Enterprises.
Refereed Journal articles
Sri Lanka Journal of Advanced Social Studies, 10(1), 88-120.
Publication year: 2020
Impact of Social Media Characteristics on Consumer Buying Decision Process in Western Province, Sri Lanka.
Refereed Journal articles
Global Journal of Management and Business Research: E Marketing, 19(2), 1-5.
Publication year: 2019
Impact of Employee Motivation on Employee Performance: With Special Reference to Faculty Lecturers of SLITHM.
Refereed Journal articles
Global Journal of Management and Business Research, 18(13), 35-43.
Publication year: 2018
The Study of Determining the Factors Affecting on Green Purchase Intention of Sri Lankan Market.
Conference paper presentations / workshop attended
International Research Conference of Business Management (IRCBiM), 37-38.
Publication year: 2017
The Impact of Visual Merchandising Elements on Purchase Intention.
Conference paper presentations / workshop attended
10th International Research Conference, Colombo: General Sir John Kotelawala Defense University, 55.
Publication year: 2017
The Impact of Customer Based Brand Equity on Customer Satisfaction: with special reference to Final Customers in Colombo District.
Conference paper presentations / workshop attended
6th ICSUSL. Kandy: Sabaragamuwa University.
Publication year: 2017
The Impact Made by Visual Merchandising Elements on Purchase Intension: with Special Reference to Supermarket Industry in Western Province.
Refereed Journal articles
International Journal of Scientific and Research Publications, 7 (9), 251-254.
Publication year: 2017
Celebrity Endorsement on Consumer Purchase Intention for Milk Powder Market, Sri Lanka.
Conference paper presentations / workshop attended
Interdisciplinary Conference of Management Researchers, 82-83.
Publication year: 2017
The impact of Customer Based Brand Equity on Customer Satisfaction with special reference to Corporate Customers in Western Province.
Conference paper presentations / workshop attended
1st Intradisciplinary Conference on Management Researches. Belihul Oya: Sabaragamuwa University.
Publication year: 2016