Dr. K. Kajendra
Department of Marketing, Faculty of Management & Finance
Influence of Environmental Factors in Customer orientation: An Empirical Study in Sri Lanka
Kajendra , Influence of Environmental Factors in Customer orientation: An Empirical Study in Sri Lanka, Paper presented at the Indian Commerce Association, 55th all India Commerce Conference, Mohenlal Sukhadia University, Udaipur, (RAJ.), India, 2002.