Publication Types:

Application of Marketing Techniques in Library Services and Challenges Faced by University Librarians in Sri Lanka

Peer Reviewed and Indexed Journal Articles
S. Shabnam Nishath, Sajeewanie D. Somaratna
Nishath, S. S., & Somaratna, S. D. (2021). Application of marketing techniques in library services and challenges faced by university librarians in Sri Lanka. Journal of the University Librarians Association of Sri Lanka, 24(2), 120–137. http://doi.org/10.4038/jula.v24i2.8049
Publication year: 2021

Application of Marketing Mix Elements to Improve Customer Satisfaction of Main Library, University of Colombo.

Peer Reviewed and Indexed Journal Articles
Johoran, S. S.
Johoran, S. S. (2019). Application of marketing mix elements to improve customer satisfaction of Main Library, University of Colombo. Journal of the University Librarians Association of Sri Lanka, 22(2), 102–118. http://doi.org/10.4038/jula.v22i2.7940
Publication year: 2019