Mr. WMSR Weerasekara
Department of International Business, Faculty of Management and Finance
The impact of westernisation on the purchase intention of cruelty-free products: a study based on the Sri Lankan cosmetic market
Dodanwala, K. L., & Weerasekera, S. (2023). The impact of westernisation on the purchase intention of cruelty-free products: a study based on the Sri Lankan cosmetic market. South Asian Journal of Marketing, Volume Ahead of print. https://doi.org/10.1108/SAJM -01-2023-0006
Publication year: 2023